Using Conversion Optimizer, once you get 30 conversions (sales/opt-ins) in 30 days, you can have Google take over your campaign and get you maximum sales of your membership site or other products. You then only pay per conversion. They can be your biggest affiliate!
You will save tons of time as they will then manage your campaign, optimizing it for a ton of variables to get the most sales.
To learn all about partnering with Google I highly suggest you check out Get Money from Google by Perry Belcher. I’ve purchased it and there is a ton of great info in the mp3s, videos and PDFs about how to use create awesome ads using Adwords (even how the content network can make you money), continuity programs, landing pages, keywords and more.
I recently joined Twitter. I wasn’t exactly sure what I should be using it for and if it had any value to me. At one point I ‘followed’ a guy who was calling himself a social media consultant. He was ‘tweeting’ so much that his tweets filled the web page (I use Twitter on the web), making all other posts scroll off the screen. And most of his tweets were discussions between his friends. So I decided to ‘unfollow’ him. He must have had some sort of software to detect that, because I then got a message like ‘Why did you unfollow me?’, ‘Did I do anything wrong?’, and so on. His rule was that if someone follows you on Twitter, you must follow back. I wanted to run away fast!
Perry Belcher did a great series of videos to remind us how to use social media sites, and why you shouldn’t try to make money with social media. He equates social media sites to a party, and his blog to his home. The number one rule is ‘Don’t be an asshole’. Trying to sell things at a party or insisting that people you follow, follow you back is the equivalent of being an asshole.